For decades, B2B has been the dominant language of growth. Funnels, CRMs, lead scores, impressions, click-through rates. All useful. All measurable. And all increasingly noisy. Email marketing, do you know anyone who wants MORE emails in their inbox? As we head into 2026, the companies that will truly scale are rediscovering something far more powerful… Continue reading From B2B to H2H: Why 2026 Belongs to Human-to-Human Selling
Tag: Influence
Is Leadership a Title?
What Happened when I Stopped Waiting for Permission to Lead? Many people that I work with and observe, are great followers. They excel at tasks, hit every deadline, and make sure to get buy-in before they initiate anything significant. I ponder, is leadership a title? Is it a chair at the executive table, a specific… Continue reading Is Leadership a Title?