For decades, B2B has been the dominant language of growth. Funnels, CRMs, lead scores, impressions, click-through rates. All useful. All measurable. And all increasingly noisy. Email marketing, do you know anyone who wants MORE emails in their inbox? As we head into 2026, the companies that will truly scale are rediscovering something far more powerful… Continue reading From B2B to H2H: Why 2026 Belongs to Human-to-Human Selling
Tag: Connection
Inside Every Teammate Is a Better One
Great leaders don’t build businesses, they build people. And those people, the teammates, build the business. We’ve all heard this before, but what are we actually doing about it? The truth is simple: inside every teammate is a better one, waiting to be developed, recognized, and unleashed. Yet most managers are too busy to spend… Continue reading Inside Every Teammate Is a Better One
How to Energize Company Meetings
In the current era, where hybrid and remote working have become standard, many teammates feel estranged from our colleagues. However, the reality is that the relationships we build with our coworkers aren’t merely “nice-to- have,” they are crucial for achieving success, defined as retention, performance levels, and happiness at work. How can we fix this?… Continue reading How to Energize Company Meetings